Helping Iraq Through Marketing

As marketers we often get a bad rap. Mainly, I believe this comes from having the image of being totally money centered and focused. I guess it’s easy for this to happen. Most marketing success is easily gaged by how much money a campaign generates. Large amounts of dollars equal—wine pouring—fantastic success; whereas, no dollars equal—pack up your desk—miserable failure!

Well, I have recently been asked to redeem all marketers and change this poor image. Currently, my close friend, Scott, is over in the scorching deserts of Iraq providing humanitarian aid. He asked that I use my kongfu marketing skills in providing high visibility for their humanitarian effort.

What’s the purpose having marketing powers if you can’t use these talents to save the world! However, we now have a different metric for marketing success. Instead of money, success now equals how many Iraqis’ were given the necessary supplies and medical assistance to live a decent life.

Below is an email that you can forward on to your friends. You can also check out humanitarian efforts by going to All the pictures you see in this post were sent to me from Scott.

I am so deeply impressed by what my friend is doing that I am going to see if I can put together drive here locally. I will keep you posted on my labors. ~Paul W.


An email you can send out to help.


We are regular Americans who are currently working in Baghdad, Iraq. Every time we come to Iraq, we’ve been amazed by the support from Americans back home.

People are always asking what they can do, or how they can help. The

people of Iraq are suffering horrible during this period of conflict, and success stories are few and far between.

One such success story is a small medical clinic operating in the Baghdad Green Zone. Every week a number of Iraqi families receive basic medical screenings and further treatment as required. As always, their demands

are far greater than the limited resources available. Diapers, hygiene items, clothing, school supplies and toys can all help to make a difference in their lives.

So we decided to set up a website in an effort to get donations. We also try to take

pictures giving out the donations so you can see your stuff being given to the Iraqis’. If you are interested in helping these Ir

aqi families, please check out the website at for a list of

needs, and send any donations to:

“America Loves Iraqis”
Attn: Daniel Ogden
Unit #42002
APO AE 09342

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